In
1985, in its first year as a public company, The Body Shop sponsor posters for
Greenpeace. A year later, it creates an Environmental Projects Department of
its own, while the first major window campaign for The Body Shop is "Save
the Whale" with Greenpeace, in 1986.
In 1990 The Body Shop Foundation is established, a
charity which funds human rights and environmental protection groups.
Campaign
successes include the Against Animal Testing campaign. The campaign leads to a
UK-wide ban on animal testing of cosmetic products and ingredients in November
1998, and the largest ever petition (four million signatures) being delivered
to the European Commission in 1996.
In
2004 The Body Shop is the first global retailer to join the Board of the
Roundtable for Sustainable Palm Oil, working with NGOs and plantations to
protect tropical rainforests and improve the human rights of workers and
indigenous people.
In
2006, as part of the on-going Stop Violence in the Home, The Body Shop creates
a partnership with UNICEF and the United Nations Secretary-General’s Study on
Violence Against Children, to conduct a study into the effects of domestic
violence on children.
And of course there is so much more The Body Shop has achieved over the years, which is available on their website... this was just a taster!
No comments:
Post a Comment